KidHQ is an interactive video experience built on eko’s technology designed as a safe place for kids to play. There were several unique experiences housed in KidHQ: The Walmart Toy Lab, Mattel’s Barbie Dream Experience, and Meet Santa.

The experience won several awards including: Best Interactive Content from Digiday and two Silver Telly’s for children’s branded content.

In Walmart’s “Toylab” experience, kids were able to explore, discover and watch kids play with toys in a setting that inspires the same joy of a toy store, but ultimately culminates in a parent-friendly e-commerce experience.

In Mattel’s “Barbie Dream” Experience, kids were able to help Barbie plan a dream vacation through continual choice/engagement points and then ultimately watch Barbie enjoy the vacation of their choice.

In the multi-lingual “Meet Santa” Experience kids were able to engage with Santa like never before.